The setting is an American diner helps give the era of 1960's along with the costumes that the people are wearing. The fact that it shows the singer from a young age growing up at 4 different stages shows how love or liking someone can be at each stage this is effective as it keeps the viewer interested as there is always something new happening. The mise en scene is important in pop videos as it helps to create atmosphere, the settings and costumes help give an up-beat positive feel which is relevant as the song is upbeat.
Cinematography:
Tracking is used throughout this makes it more interesting as it means there are constantly different things to look at on the screen to keep the viewers interest. Lots of different shot types are used, for example; establishing shot, close-ups, mid shots, high and low angle shots. These all help to make the music more interesting with a lot of different things to look at. Having a lot of close-ups, mid-shots and long-shots is common in pop music videos as they show location and the artists emotion which helps to create the atmosphere for the song and the moving image.
Editing:
The title of the song and artist that comes up at the beginning and other writing throughout gives the feel of 1950's similar to what the film 'Greece' was set in. Transitions are used to show a change in time and change of person to make it easier for the viewer to understand what is happening.
Sound:
Lip synching is used as it is a vital part of a music video, the fact that all the different aged people playing Cee Lo green do some lip synching help to show that they are him when he was younger. The lip synching is also good as they show emotion in it which helps to make it seem more realistic.
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